When I look back at the mid-to-late 1990s, I see a defining stretch that set the trajectory for everything R&J Strategic Communications would become. We now refer to it as our Expansion & Specialization Era, a time when both our agency and the broader communications landscape were undergoing rapid, transformative change.
Google made some pretty significant changes to the way it conducts search and presents users with results this week. As you may have guessed, AI is the driving force behind the changes. If you’re involved with or responsible for marketing communications at your organization, you need to pay attention to this.
This story in today’s edition of The Record is an interesting microcosm of many of the biggest issues that communities throughout New Jersey, and the wider region, are grappling with right now. On the surface, it looks like a garden-variety story about a developer who wants to repurpose a vacant 44-acre office campus for a new use that better serves the needs of the community in changing times.
